Broncos Fans Voice Discontent Over AFC West Champion Merchandise
The release of the Denver Broncos’ AFC West champion merchandise has sparked a wave of criticism from fans, and it’s clear that the negativity is resonating widely on social media. The newly unveiled hats and T-shirts, which commemorate the club’s first division title since 2015, have drawn particular ire. Fans have noted that the caps bear an uncanny resemblance to the colors worn by the Las Vegas Raiders, featuring only a slight touch of orange on the front. This design choice has left many shaking their heads in disbelief.
Sean Payton Shares His Thoughts
Broncos head coach Sean Payton has not held back in expressing his agreement with the fans’ sentiments. Although he has yet to see the championship apparel for himself, his reaction suggests he’s not particularly fond of it. During a press conference, Payton recounted a conversation with the team’s equipment manager, Chris Valenti.
“Equipment got… ‘Flip’ (Equipment Manager Chris Valenti) says, he texted me, ‘What do you want me to do?’ And I said, ‘Just put them in the lockers,’” Payton shared with reporters. “We actually didn’t even talk about it. I don’t know if that’s something I should have or omitted. I haven’t seen the hats or the shirts. My understanding is they’re pretty ugly.”
Focusing on the Game Ahead
Payton’s remarks underscore a pressing focus on the upcoming game rather than the contentious gear. He emphasized the importance of concentrating on the current challenges, particularly the implications of their next match against the Chargers. “The focus was on this week’s game, and the Chargers and the seeding ramifications, really trying to educate them relative to what’s going to be important here down the stretch and then improving,” he explained.
One area that Payton highlighted as needing improvement is the turnover margin, a critical factor in determining playoff success. He referenced a study conducted on the last 25 years of Super Bowl winners, revealing that a staggering 114 teams finished with a positive turnover margin. “There’s been one Super Bowl winner in the last 25 years… when the playoffs begin, if that makes sense,” he noted, pointing out that the Los Angeles Rams were the only team to win the championship with a minus-two turnover ratio during playoffs.
Conclusion
While the Broncos’ merchandise may be stirring up controversy, Payton’s focus remains steadfast on the task at hand, advocating for improvement and success as the team pushes toward the postseason.

