Dodge introduced the nameplate for the 1960 model year as a replacement for the Coronet. The Dart was slightly smaller than other full-size vehicles at the time and was part of Chrysler’s strategy to replace Plymouths in the low-priced car segment for Dodge dealers. The Matador, which Dodge released in 1959, was only slightly longer than the Dart. The full-size lineup also included the brand-new Polara. The Dart came in various body styles, including sedans, hardtops, a convertible, and a station wagon. In 1961, the Dart was redesigned and downsized to become an intermediate model. It was then moved into the compact segment in 1963.
The full-size Dart quickly became forgotten, and its survival rate is very low. The 1960-1961 Darts are now rare to see, especially in solid survivor or restored examples. The 1961 Dart Phoenix showcased here is one of those rare cars.
The “Phoenix” badge on the Dart represents one of the three trim levels offered by Dodge at the time. The Dart lineup included the entry-level Seneca, the mid-range Pioneer, and the premium Phoenix. The Phoenix came standard with an inline-six engine but could also be equipped with 318- and 361-cubic-inch V8 engines. The 361 V8 was available with two- or four-barrel carburetors.
In 1961, Dodge introduced the iconic 383-cubic-inch big-block to the Dart lineup, which is what this Phoenix model has under the hood. This particular Phoenix is not only a range-topping model with the top-of-the-line V8 but also a one-year gem.
The 1961 Dart Phoenix has a notably modern design compared to its 1960 counterpart. It features a new front fascia with quad headlamps integrated into the grille and a sleek rear end with slanted fins. The design may be somewhat controversial, but it has its own charm.
This Dart Phoenix, spotted at a local car show, is in pristine condition both inside and out. It showcases a red-over-red color combination that captures the essence of the early 1960s. While there is no information on its originality, it certainly has the potential to win awards at classic car shows. Watch the video below to see for yourself.
